Why is Jesus being advertised at the Super Bowl?

The goal is to invest (https://www.pennlive.com/life/2023/02/he-gets-us-20m-super-bowl-ads-for-jesus-funded-by-hobby-lobby-others.html) more than $1 billion into the campaign that is attempting to make Jesus more palatable.

The group’s website describes (https://hegetsus.com/en/he-gets-us-has-an-agenda) Jesus as “the world’s most radical love activist” and a “revolutionary figure who challenged the status quo of his time.” The group also paints Jesus as a figure who is “[open] to people that others might have excluded” and “stood up for the marginalized.”—Read More (https://www.breitbart.com/politics/2023/02/10/group-pays-20-million-super-bowl-ads-about-jesus/)